Overview

The basic structure of all aspects of the Phenom business
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Phenom Company Overview

The Phenom App LLC is a tech company dedicated to investigating unexplained aerial phenomena through citizen reporting and data analysis. Founded by Lenval Logan, a former Air Force intelligence analyst and UAP task force member, the company aims to remove the stigma around UAP reporting and provide a platform for wide-scale data collection. Our primary public website is located at https://www.thephenom.app/.

The Phenom App Business Model

The Phenom App LLC’s business model is structured around seven key elements that define the core functions and operations of the company:

Key elements of The Phenom App's business model

These elements are crucial to understanding how The Phenom App operates and delivers value. They are not operational divisions, but rather components that work together.

Key Business Model Elements

  • Product(s): This encompasses the core offerings of The Phenom App, including its software applications and associated merchandise. The product lineup includes:
    • Phenom Free: Ad-supported version with basic features.
    • Phenom Pheastmode: Standard subscription ($4.11/month) for an ad-free experience with enhanced features.
    • Phenom Apex: Premium subscription ($7.11/month) with full feature access and premium content.
    • Phenom SecureID Pro: Team & Service Person Whitelabel subscription ($9.11/month) with protected identity features.
    • Physical Products: Drop-ship sensor packages and branded merchandise.
  • Finance: This element covers the financial management of The Phenom App, including revenue generation, cost management, and investment strategies.
  • Legal Structure: This defines the legal framework within which The Phenom App operates. This includes:
    • End User License Agreement (EULA)
    • Privacy Policy (GDPR and COPPA compliant)
    • Terms of Service
    • User Content policies
  • Infrastructure: This refers to the technological and operational infrastructure supporting The Phenom App’s activities. Key public-facing components include:
    • Primary Website: https://www.thephenom.app/
    • Documentation: https://ext-docs.thephenom.app/
    • User Guides: https://docs.thephenom.app/
    • “Echo” Social Platform: https://phenom.earth/
    • Admin Interface: https://nest.thephenom.app/
    • Backend Services: https://barn.thephenom.app/
  • Communications: This involves the strategies and channels used by The Phenom App to communicate with its users, the public, and other stakeholders.
  • Development: This focuses on the ongoing development and improvement of The Phenom App’s software, hardware, and other technologies.
  • Distribution: This element describes how The Phenom App’s products and services are delivered to users, including app stores, online platforms, and shipping for physical goods.

Last modified July 19, 2025: Update _index.md (79adc70)